When I tell my non-statistical friends I am a grad student pursuing a PhD in statistics they naturally say "oh so you want to be a professor?". I tell them no I actually plan to work in industry. Then they respond with, "and do what?". I have not found a good response to this question. I want to give them a range of interesting problems that statisticians work on, but my response is usually muddled or is too technical. I think most people picture us working in excel and calculating means and standard deviations.
What is a good response to this question that is brief and interesting?
Thanks! (not sure what a good existing tag is for this question)