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Feb 8, 2017 at 13:34 comment added Thanos When you have a dominant, self-explanatory attribute such as the already usage of this service, the problem is that you may not know when a customer will start using a service. In this case, you might want to use Survival Analysis (but with an opposite modelling: "death" here meaning the "start" of using the service), which will give you the probability for a customer to start a service, also based on other attributes.
Feb 7, 2017 at 17:44 comment added Rishu Thanks. I use almost similar approach to the one you mentioned. But one of the problems that I have faced with classification problems for this setup (for problems other than customer churn such whether customer will opt for a service) is that most important predictor is whether the person opted for service in the past or not. This defeats the purpose of modeling as few behavioral variables come significant
Feb 7, 2017 at 11:11 review First posts
Feb 7, 2017 at 12:42
Feb 7, 2017 at 11:11 history answered Thanos CC BY-SA 3.0