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Results tagged with marketing
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user 372346
For on-topic questions about statistics or machine learning used in marketing or market research.
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Eye-Tracker - number of fixation metrics: how to handle zero values when performing statisti...
I collected data on fixation count metrics (also called number of fixations) via eye-tracker technology on a sample of 120 participants. The fixation count was calculated on certain AOIs (areas of int …
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